Last week, I had the good fortune of attending the Consumer Electronics Show, the giant technology and innovation celebration in Las Vegas, one of my favorite cities. I’m writing a series of posts for Dear Author, covering the emerging technologies that will change a reader’s world. I thought, today, I’d share my overall impressions and a few of the fun and unusual things I saw.
This was my first year at the show representing myself as a blogger from the romance community (I usually attend as a business blogger) and I was pleasantly surprised by the reaction. Sales and marketing representatives (reps) were interested and respectful, many of them commenting on how big a market romance is.
I was also impressed by the number of female reps and attendees. In the past, the CES has been a bit of a sausage fest, a boy’s paradise. There were the infamous booth bunnies and everything (from the line ups to be tasered to the first person shooter video games) was targeted to men.
This year, there were fewer scantily clad women manning the booths (and it seemed as though these women were chosen for their intelligence as well as their good looks – many of them knew the products) and the displays were more female friendly. I was taken seriously and not simply viewed as ‘the wife’ (ironically, I’ve always covered the show for blogs and other media sources while my dear wonderful hubby attends simply to stay abreast of new technology).
Smart Rings - You can view texts on these finger-sized devices
I believe one of the reasons for this is because technology is now an integrated part of our lives. There were automatic-ordering refrigerators (they send messages to online grocery stores when we run low of milk) and cars that drive themselves, smart rings (we can answer calls and receive text message on devices that fit on our fingers) and robotic window cleaners.
One of the concepts I loved was the virtual clothing and grooming centers. Toshiba’s virtual fitting station (shown below – this isn’t me. She’s another CES attendee) allows shoppers to try on clothes and have them fitted virtually. Some of the guys were making me laugh because they were pushing their buddies to try on dresses.
Toshiba Virtual Fitting Solution
This wonderful woman isn't me!
Panasonic’s grooming station (shown) allows guests to try different hairstyles and grooming options before committing to the style. Want to know how you’d look with bangs? This technology will show you. Again, this sparked some humorous exchanges with men sporting mullets and Flock of Seagull hairstyles.
Panasonic Manscaping Grooming Station
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Bee Carter has been offered everything she has ever dreamed of—a caring, lasting relationship with a handsome, often charming billionaire; the permanent home she’s never had but has always craved; and wealth to buy the designer fashions she loves, support her hard-working mother, and ensure her acceptance by Chicago’s elite.
To obtain what she’s desired for so long, she has to do only two things: Walk away from her best friend, a woman who is destined to betray her … and end her passionate nightly encounters with a certain tattooed biker, a former Marine who can never give her what she needs.
Her answer should be clear, but the heart has a way of complicating even the most straightforward decisions.
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